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What is the real goal of SEO?

Unlike some aspects of the mysterious Quality Score “secret sauce,” we know that Google takes landing page relevance into account when calculating Quality Score Getting rankings is an output SEO firms can easily sell because they’re emotionally satisfying, but they’re worthless unless they generate leads or sales--the outcome you want. Study your niche (a.k.a. know your target audience!) and write specifically for the purpose of helping them. When writing a new post, always link to previous relevant articles you have written. That will help your users spend more time on your website by visiting other useful articles.

Google values the languages consumers use

A so-called website blocker is something that prevents search engines from accessing the site An SEO strategy that builds your website’s relevancy and authority in the desired geographic area will ensure the site will be visible for a variety of search phrases. This increases the number of opportunities for your website to be seen among results. The words that make up a query are commonly referred to as “keywords,” a foundational element of SEO. Since the ultimate goal of your SEO strategy is to help people who are looking for your business or products, what more logical place to start than optimizing your site to best match customers' searches? The recent statistics show that there are over 1.2 billion websites hosted on the internet today. And, there are also numerous websites that are competing for specific keywords on popular search engines.

What is real SEO?

Do not even expect to be on the first page of the Google if you believe in the theory that link building is an outdated concept. SEO today is increasingly driven by natural language search, that is, people doing searches that are more like normal questions than two or three keywords. Make sure the article is easy to read, even to those who are new to the topic. Articles that are easy to read will result in less bounce rates and higher conversion rates. Solving real customer problems is a major key to mastering evergreen content marketing.

SEO is a fast-changing marketing activity

It seems like content should be engineered for an outcome. If you just start with an article and then ask yourself how to get traction to this everywhere, that doesn’t always work. There is no minimum amount of words or text to rank in Google. SEO is technical, complicated, time-consuming and potentially dangerous. We asked an SEO Specialist, Gaz Hall, for his thoughts on the matter: "Make a list of the top 10 business directories and build an engaging, content-rich business profiles on each of them."

Use SEO-Friendly URLS

Think of outreach as a brand awareness campaign for your most authoritative audience. Quality will win over quantity every time and your results will not be nearly as fruitful if you’re putting out mediocre content. Would you like to make it easier for search engines to understand what keyword(s) your blog should rank for? Site speed, from the front end to the back end, is an often overlooked area of web development that also has SEO implications.
9.12.17 09:07
 


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