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Problems with duplicate content

Content quality, content amount, and website information are all factors in your Page Quality Rating. Though search engine rankings keep on changing from time to time (it’s normal), make sure that you have built your site in the right way and regularly posting quality content to drive a steady stream of traffic to your pages. Content marketing is a highly viable digital marketing strategy, designed to attract and drive traffic to your website or specific landing pages Make sure that you label all of your images with descriptive alt attributes.

Wrap Subheadings in H2 Tags

To be a part of the party, make sure your business website uses structured data markup. Community hijacking involves finding online communities that are made up of your target market, or people that can reach your target market so that you can build a relationship with them and get them to promote your content/brand/product(s). Search engines are the primary method of navigation for most Internet users. For great search engine optimization, a good rule of thumb for any B2B firm’s content strategy is to present itself as a credible expert. To prove your value and make the most of your SEO knowledge, you need to sell management on the idea of investing in it.

Why are backlinks important?

The goal of search engine optimization is to have the search engine spiders not only find your site and pages but also specifically rank the page relevance so that it appears at the top of the search engine results. Link reclamation can help you get fresh links by finding broken links to your site and having the publisher fix them. Keep track of how many times your past keywords have yielded expected results. Use the right tools to track where you rank for the keywords you target. If possible, secure your site’s connections with HTTPS. Encrypting interactions between the user and your website is a good practice for communication on the web.

Use subheadings

You can speed up the process of getting useful links by connecting with content curators. Instead of focusing on what you do or what you sell or why you’re awesome, instead focus on why your customers should care. Remember, Google doesn’t like content written for SEO purposes. Gaz Hall, from SEO Hull, had the following to say: "Page load speed is also a ranking factor, especially for mobile."

Duplicate content

As much as it's important to try out new things and experiment with SEO, one thing remains constant -- the importance of title and meta tags. Paid link-building is considered black hat SEO and is likely to incur a penalty. Go out of your way to consistently create detailed content that brings enormous value to the end user, and you'll be on your way to dominating search. Google is getting better and better at recognizing content that truly is useful to people.

9.12.17 09:15
 


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